Innometrics Raises $5M in Series A Funding

Innometrics, a Stockholm, Sweden- and London, UK-based provider of a real-time customer profile platform, raised $5m in Series A funding.

The round was led by SEB Venture Capital with participation from Fortunator Invest.

Led by Mattias Ward, CEO, Innometrics provides Profile Cloud, a SaaS-based platform to have a complete view of the customer, enabling real-time action through existing marketing and customer-facing applications.

The company intends to use the funds to invest in sales and marketing and continue to enhance Profile Cloud.



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