Work4, a San Francisco and Paris-based provider of social and mobile recruiting solutions, raised $7m in Series B funding.
The round was led by Serena Capital which joined Matrix Partners. In conjunction with the funding, Serena Capital Managing Partner Xavier Lorphelin joined Work4’s Board of Directors.
The company, which has now raised $18m, intends to use the funds for continued expansion in the United States and accelerate customer adoption in France and Western Europe.
Launched in 2010 and led by CEO Stephane Le Viet, Work4 Work4 provides organizations with social recruitment technology to extend their employer brands, drive referrals organically and target specific profiles across Facebook, LinkedIn and Twitter. It has served companies including Gap, AIG, PepsiCo, Staples, Unilever, Michelin, Intel, L’Oreal, Groupon and Hard Rock Cafe.