Trustpilot Raises $25M in Series C Financing

trustpilotTrustpilot, a Copenhagen, Denmark-based review community for online shoppers, raised $25m in Series C financing.

The round was led by DFJ Esprit in London and DFJ in Menlo Park, Calif., with participation from existing investors Index Ventures, Northzone and Seed Capital.

The company intends to use the funds to expand to new markets (it already has offices in New York and London).

Founded in 2007 by Peter Holten Mühlmann, CEO, Trustpilot now provides over 70,000 ecommerce businesses with TrustScores based on more than six million reviews in several categories. It also is a provider of reviews to Google Shopping and Google’s Seller Rating program.
Business customers include Travelocity, Mazuma Mobile, B&H,, Express Watches and ebookers.
The company currently has 160 employees across Copenhagen, London and New York.



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