Clypd, a Cambridge, Mass.-based provider of TV advertising solutions, raised an additional $7.25m in Series A-1 financing.
The round was led by Atlas Venture with participation from Data Point Capital, Freestyle Capital, Transmedia Capital, Tribeca Venture Partners, Boston Seed Capital, John Battelle, Founder and CEO of Federated Media, and executives from advertising and video technology entities such as Nanigans, the Interactive Advertising Bureau (IAB), Nexage, PayPal Media Network, Adelphic Mobile and Brightcove.
Founded one year ago by Joshua Summers and Doug Hurd, clypd is a technology platform designed to connect media content companies with advertising media buyers, The company offers automated technology that allows content owners and distributors to work with a range of media buying platforms, control the value of their advertising inventory and realize incremental revenue streams.
FinSMEs
20/11/2013