BlueYield Completes Series A Funding

BlueYield, a Southern California-based automotive lender exchange, completed its Series A funding round with an investment from QED Investors.

The company intends to use the funds to continue hiring and make further investments in technology.

Led by CEO Jeff Danford, BlueYield manages a proprietary auto finance lending platform where consumers, lenders and lead generators can engage in the automotive finance process and transact.
The company partners with companies such as Credit Karma and to guide their customers through the entire auto financing process.



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