2080 Media, Inc., an Atlanta, GA-based digital media company which operates as PlayOn! Sports, completed a $26m Series D financing.
The round was led by Herff Jones, Inc., a provider of graduation, recognition, sports and school spirit products and services (including yearbooks, class rings, caps and gowns, diplomas, educational products, cheerleading training camps, competitions and uniforms), with participation from existing investors Buckhead Investment Partners, Hamilton Ventures, and Imlay Investments. The partnership with Herff Jones also includes commercial relationships to expand PlayOn’s School Broadcast Program and to jointly market the companies’ products and services.
The company intends to use the funds to support new growth initiatives, including the recently announced NFHS Network, and to expand other strategic priorities.
Led by David Rudolph, CEO, PlayOn! Sports is the rights holder, producer, and aggregator of high school sports events distributed across television, the Internet, and IP-video enabled mobile devices. It recently formed a joint venture with the National Federation of State High School Associations (NFHS) to create the NFHS Network, which will be launched in mid-August to feature comprehensive coverage of boys and girls high school sports and activities through the Federation’s participating state association members.
The company also has offices in the Southeast, Midwest and California.
03/08/2010: PlayON! Sports Completes $2.8M Series B Round of Financing