The amount of the transactions was not disclosed.
The company intends to use the proceeds from these facilities to further accelerate its revenue growth and capitalize on additional strategic growth opportunities.
Founded in 2006 and led by Tim Brown, CEO, Maxymiser is a global provider of online testing, personalization and cross-channel optimization solutions. The company’s enterprise platform allows its clients to drive continuous improvements in their key online strategic goals and financial metrics.
The platform is used by hundreds of global companies including Alaska Airlines, Avis, Epson, Harry and David, HSBC, InterContinental Hotel Group, Sovereign Bank, Teleflora, Virgin Media, Wyndham Hotels and Resorts.
Maxymiser has offices in New York, London, San Francisco, Edinburgh and Dusseldorf, as well as a global network of marketing and technology partners.