According to Loogic (read here), Jugo, a Valencia, Spain-based gamification platform with a focus on improvement and personal growth, raised €150k in funding.
Backers included Realiza Business Angels, Plug and Play, Bankinter Capital Riesgo, 50TresDigital and others.
The company ingtnds to use the funds to launch the first games.
Created in 2012 by Arturo Castelló and also led by Pepe Murgadas, and Alberto Gonzales, Jugo will launch a series of games (Jugos) targeting these specific areas of improvement and personal growth. According to the web site, “…users will play those games that best suit their personal goals and participate in all of them simultaneously competing with others in a comprehensive challenge as a team“.
FinSMEs
14/04/2013