ElectNext, a startup that is to launch a data, analytics and marketing service for politics, raised $1.3m in funding.
The round was led by Brooklyn Bridge Ventures, with participation from Digital News Ventures, Comcast Ventures, the John S. and James L. Knight Foundation, Liberty City Ventures, Gabriel Investments and Investor’s Circle.
Co-founded by CEO Keya J. Dannenbaum, CTO John Mertens and Head of product and design Jake Wells, ElectNext provides contextual political data to media properties and in turn uses that reach to provide actionable insights for campaign managers like Crunchbase does for technology, startups and investors.
The company promises to offer a service that summarizes disparate political data sets to create profiles that describe how politicans operate, for example how they talk about issues vs. on what they actually spend their time legislating and how that compares to their sources of funding, and embed this information directly in news sites.
Launch partners include The PBS NewsHour, The Philadelphia Inquirer (philly.com), PolicyMic, PoliticsPA, and others.
The company is currently hiring San Francisco, CA and Philadelphia, PA (read here).