FitStar Closes $1M Seed Funding

FitStar, a San Francisco, CA-based digital fitness startup, has closed a $1m seed funding.

The round was led by Google Ventures, with participation from Advancit Capital, FLOODGATE Fund, Founder Collective, MESA+, Neil Young and Bob Stevenson’s LLL Capital, Ronnie Lott and Ed Zander.

The company intends to use the capital to grow the team ( and launch its first product.

Founded in 2012 by CEO Mike Maser, FitStar Labs develops a digital health and fitness platform and apps that aim to inspire people to live healthier lives.
The company’s first solution, a video-based iPad app, will be released in the first half of 2013.



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