Privacy Analytics, an Ottawa, Ontario, Canada-based provider of solutions for protecting the privacy of personal data used for analysis and research, has closed a venture capital funding of undisclosed amount.
Backers include the BDC IT Venture Fund and the Capital Angel Network.
The company intends to use the capital to ramp up sales and marketing efforts.
Led by Dr. Khaled El Emam, founder and CEO, Privacy Analytics provides commercial organizations in the healthcare, consumer and the financial services industries, research organizations, and government departments with solutions that allow secondary users of personal information to have high quality, de-identified data suitable for the most complex analytics while meeting legal, privacy and compliance regulations.
Benefits include making data available for secondary purposes facilitates research and analysis, eliminating the need to obtain individual consent for these secondary data uses, and reducing the effort and cost to comply with governmental regulations and guidelines.