Genesis Financial Solutions, a Beaverton, Ore.-based provider point of sale financing to customers with imperfect credit, has received a $25m minority investment from Endeavour Capital.
The investment was accompanied by an increase in the company’s lending facility with Wells Fargo Securities.
The company intends to use the proceeds from the financing to continue to grow in specific merchant categories.
Led by CEO Bruce Weinstein and Chief Sales and Marketing Officer Chris Tinio, Genesis provides retailers, healthcare organizations, and private educational institutions with revolving and installment financing solutions (consumer credit, and private student loans) for consumers with less than perfect credit.
The company, which currently serves over 200,000 consumers, is hiring 50 employees in the second half of 2012, to a total of 200 (http://genesis-fs.com/careers/).