Intela, LLC, a Boulder, Colorado-based global performance marketing company, has received $6m in debt financing from Bridge Bank, National Association, a subsidiary of Bridge Capital Holdings (NASDAQ: BBNK).
The Technology Banking Division of Bridge Bank increased its existing $1m Export-Import bank of the United States (EX-IM) working capital line to $4.5m in addition to a new $1m domestic working capital line and a $1.5m growth capital term loan.
The company intends to use the proceeds for domestic and overseas growth-oriented projects with business development in Western Europe, South America and Australasia, as well as for product development focusing on mobile marketing technologies.
Founded in 2006 by CEO Jim Mansfield, Intela delivers quality leads to advertisers in numerous international markets using email marketing, its multi-national affiliate network and custom promotional and incentive properties. The company provides programs and distribution in the United States, Canada, Australia, France, Spain, Germany, Netherlands, Italy, Sweden, and Portugal.
It is based in London, UK, with offices in Boulder, CO, and Harrisburg, PA, in the United States.