Promodity, a Tel Aviv, Israel-based provider of marketing campaign management software, has raised $1.5m in angel funding.
The company, which has also released the solution, intends to use the funding to expand its product development and marketing efforts.
Led by Amit Greener, CEO, Promodity provides a cloud-based marketing platform for inbound campaign optimization that empowers marketing professionals to manage all marketing campaigns in one place across multiple channels, without the need for IT. It tracks the performance of all marketing initiatives including: Search Engine Marketing like PPC and Content Network, Display Advertising including CPM and CPC, social channels like Twitter and Facebook, Affiliate, Direct and Email Marketing.
FinSMEs
17/07/2012