Qualtrics Raises $70M

Qualtrics, a Provo, Utah-based provider of SaaS market research solutions, has raised $70m in funding from Accel Partners and Sequoia Capital

The company plans to use the capital to further develop its solutions and to hire 250 employees in the next year. 

Founded in 2002 by Ryan Smith, CEO, Qualtrics provides enterprise data collection and analysis software designed to help customers make better decisions based on strategic research intelligence. 

The company’s product line includes the Qualtrics Research Suite, which combines features such as conjoint analysis, branching logic and advanced customization with an intuitive interface. 
Qualtrics recently released Qualtrics 360, a talent assessment and leadership development platform, and Qualtrics Site Intercept, an online marketing and research tool that dynamically interacts with specific website visitors. 

Clients include Barnes & Noble, CVS/Caremark, GEICO, Microsoft, Neiman Marcus, Royal Caribbean, Southwest Airlines, Thomson Reuters, Toyota, Vodaphone and Zappos, among (4,000) others. 



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