Fiverr, a global marketplace for small services, has secured $15m in a second round of funding.
The company intends to use the funding to continue for product development and global expansion. It plans to double its team by the end of 2012, growing its US and global presence.
Founded by Shai Wininger and CEO Micha Kaufman and launched in mid-2010, Fiverr allows micro-entrepreneurs in more than 200 countries to monetize their skills, talents and resources. They offer “Gigs,” ranging from web design, logo creation and market research, to personal greetings, video animation and personalized gifts.
The marketplace provides all the tools necessary for sellers to engage, build and grow their customer base, including efficient systems for collecting payment, promoting services, managing orders, exchanging files and communicating with buyers. In January 2012, the company launched Levels, a reputation-based promotion system to help micro-entrepreneurs build their business and earn more revenue. After sellers successfully complete at least 10 transactions, they unlock advanced up-selling tools to offer Gig extras and charge more for their services.
It now lists more than 750,000 services (Gigs®) priced between $5 and $150.
The company currently employs more than 40 people in Israel, the US and Europe.