GameGenetics, a Berlin, Germany-based aggregator and distributor of free-to-play online games, has raised a Series A financing in the seven-digit Euro figure.
Backers include Target Partners, High Tech Gründerfonds (HTGF) and Estag Capital.
The company intends to use the capital to expand into the UK and US markets.
Founded in 2009 by CEO Alexander Piutti, GameGenetics enables game developers and publishers to market more effectively and to speed up their global growth. The company also supports traffic and media partners across the globe with a line of games. It works with game publishers including Bigpoint, Travian Games, and Ubisoft, marketing a portfolio of approximately 150 browser and client-based games in over 30 languages.
With its B2C portal, POPMOG, GameGenetics also operates its own central platform for gamers, who can access the portfolio of popular online games there.
The company, which employs 25 people, is currently hiring (http://de.popmog.com/static/jobs).
FinSMEs
03/04/2012