eVariant, a Simsbury, CT-based provider of SaaS-based CRM/PRM and marketing automation solutions designed to accelerate patient volume growth and improve patient and provider communications, has received $5.3m in its first round of institutional funding from Health Enterprise Partners.
The company intends to use the funding for customer growth in the Integrated Delivery Network (IDN) and Academic Medical Center (AMC) markets, and product innovation.
Founded in October 2008 by CEO Bill Moschella, and EVP Rob Grant, eVariant provides hospitals and health care systems with HealthConnect, a SaaS-based Volume Performance Management solution that combines CRM, marketing automation, data integration services and analytics.
Clients include large hospital systems and Academic Medical Centers such as Catholic Health Partners, Greenville Hospital System, Halifax Health, Hartford Healthcare, Penn Medicine and University of Utah Health Care, and global companies such as American Express, Juniper Networks and Zurich.
eVariant also operates offices throughout North America.