Yieldex, a New York, San Francisco and Boulder, CO-based provider of inventory and revenue management solutions for digital publishers, had raised $10m in its third venture capital funding round.
The investment was led by Triangle Peak Partners and Hearst Interactive Media, with participation from existing investors Sequel Venture Partners, Madrona Venture Group, FFP Holdings and Amazon.com, Inc.
The company intends to use the funding to accelerate development of new and existing products, expand sales capabilities. Yieldex is currently hiring http://yieldex.com/yieldex_team.html
Led by CEO Andy Nibley, Yieldex provides digital publishers with an Advertising Revenue Manager suite to forecast, manage and price their premium inventory.
The company has a blue-chip client base of digital publishers in the United States and abroad.
FinSMEs
29/09/2011