uma, a Vienna, Austria-based developer of semantic web technology, has closed a $1.1m funding round.
Investors include TheMerger.com, and private backers.
The company intends to use the funds to more aggressively expand into the digital signage and display market. uma recently introduced a semantic display product, uma SKIN™, for digital content producers, including corporations, retailers, and brands. It enables personalized content that tracks users with RFID and NFC technology and detects motion using 3D sensor cameras.
The company also appointed new board members, including:
– Heinrich Schuster, former founder and now retired chairman of EPAMEDIA, the leading CEE out-of-home advertising firm, and
– Oliver Holle, CEO of TheMerger.com.
uma’s clients include the OTTO Group, Republic of Austria, Siemens, Intel, IBM, 3, Verbund AG, Red Bull and L’Oréal. uma is headquartered in Vienna, Austria.
The company was founded in 1994 by Christian Doegl.