STELLAService, Inc., a New York-based customer service ratings provider for online retailers, has raised $2m in early stage funding.
The round was led by Battery Ventures and DFJ Gotham Ventures, with participation from RRE Ventures, Consigliere Brand Capital, Doug Lebda, Mark Wachen and other angel investors.
The company intends to use the funds to advance its evaluation system to rate several thousand online retailers and enhance its website with new tools and features.
Founded in 2009 by CEO Jordy Leiser, STELLAService measures, rates and highlights the service quality of online businesses. The company has the dual goal of helping online shoppers make more informed buying decisions, while also helping Internet retailers grow their businesses through insightful customer service data and marketing services. Many leading ecommerce sites, including Diapers.com, Zappos.com, and 1-800-Flowers .com, showcase the STELLAService SEAL on their sites.