IGA Worldwide, a New York City-based in-game advertising network, has completed a “significant” investment round.
The funding was led by T-Venture Funds, the venture arm of Deutsche Telecom, with participation from existing investors Kreos Capital and Easton Capital.
The capital infusion will be used to expand the company’s advertising product line, game portfolio and global reach for 2010 and 2011.
Founded in 2005, IGA enables advertisers to target millions of highly engaged consumers playing games across a wide range of gaming platforms and genres.
The company currently operates additional offices in San Francisco, London, and Berlin.