BrightTag Closes Series A Financing Round

BrightTag, Inc., , a Chicago, IL-based provider of a data rights management platform that allows marketers and publishers to control tracking tags and protect against data leakage, has closed a Series A financing round.
The investment, of undisclosed amount, was co-led by TomorrowVentures and New World Ventures, with participation from Epic Ventures and the I2A Fund.
The new capital will be used to develop the company’s Data Rights Management Platform, which allows website owners and agencies to work with marketing partners controlling what data is collected and shared with each partner.
The company also operates offices in New York and Palo Alto.

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