AdReady Raises $5.3M

AdReady, Inc., a Seattle, WA-based provider of software solutions for digital display advertising, has raised $5.3m in a venture capital financing.

Investors in the round include Madrona Venture Group, Bain Capital and Khosla Ventures.

The capital infusion will be used to help meet the growing demand for the company’s display advertising technology platform for large agencies, advertisers and publishers.

In conjunction with the funding, the company added software industry veteran Steve Singh to its board of directors. Singh, chairman and CEO of Redmond, WA-based Concur (NASDAQ: CNQR), a leading provider of on-demand Employee Spend Management solutions, has extensive experience growing technology businesses into market leaders. 
According to a press release, his expertise will be important as the company grows its customer base and seizes new opportunities around the display advertising sector – a market expected to reach nearly $17 billion by 2014.

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