Existing investors Austin Ventures and Mayfield Fund participated in the round.
The capital infusion will be used to broaden the company’s existing product offerings and expand sales, marketing, and business development initiatives in response to growing market demand.
Vovici provides comprehensive survey systems, panel management software and online community solutions. Its survey tools enable organizations to centralize feedback data collection, build and manage proprietary panels, leverage corporate social networking, and utilize robust survey analytics and reporting. These solutions are aimed to increase customer loyalty, facilitate collaboration and innovation, influence critical business decisions and provide voice to online communities.
Vovici’s clients include, among others, Oracle, Cisco, Wells Fargo, Microsoft, Honda, AutoTrader.com, EMC, Fair Isaac, Fidelity National, Financial Times, Limited Brands, Intel, Nielsen, and Toshiba.