TidalTV, a Baltimore, MD-based video advertising, optimization and yield management solutions provider, has raised more than $16m in recent Series B funding.
The round was led by Comcast Interactive Capital, as well as New Enterprise Associates (NEA) and Valhalla Partners.
In conjunction with the round, Comcast Interactive Capital’s Managing Director David Horowitz will join TidalTV’s Board.
Commenting on the financing, Scott Ferber, Chairman & CEO of TidalTV, was quoted as saying: “The additional capital will accelerate TidalTV’s position as leader in video-based advertising solutions for advertisers and publishers”.
With the new capital, the company intends to aggressively expand its development of advanced targeting and ad decisioning capabilities within the video marketplace, as well as continue to offer innovative products and solutions for advertisers and publishers.