American Express, in partnership with NBC Universal, has launched Shine a Light, a contest to recognize inspiring small businesses throughout the country.
The contest gives everybody the chance to submit a story about a business adopting an innovative approach to survive in tough times, having a customer-first mentality and giving back to the community, even when, as stated in the website’s contest, “staying afloat is a challenge”.
Three Finalists will be selected by judges and one winner will be selected from the three finalists through user voting.
The contest’s prizes are the following:
– a $10,000 grant for the businesses featured in the three finalists;
– a $50,000 grant and $50,000 worth of marketing support for the business featured in one winner, chosen from among the three finalists;
– an American Express Gift Card valued at $3,000 for the submitters of the three finalists
The deadline for submission is September 13th 2009.