Maple Media Acquires NOAA Hi-Def Radar

maple media NOAA

Maple Media, a Los Angeles-based mobile media, advertising and technology company owning dozens of top apps and games on the Apple App Store and Google Play, acquired NOAA Hi-Def Radar, one of the highest grossing weather apps on the App Store.

The amount of the deal was not disclosed.

NOAA Hi-Def Radar, which is available on iPhone and iPad, is known for its precise weather features including sharp radar imagery, animated radar views and severe weather alerts. It was initially developed by WeatherSphere, a provider of weather related mobile apps, that was started in 2012 by Raghav Gupta, a former eBay engineer, that found early success on the App Store, and scaled to support a large user base. The E.W. Scripps Company (NASDAQ: SSP), the nation’s fourth-largest independent TV station owner, acquired WeatherSphere in 2014.

Maple Media acquired the app from Scripps and also bought WeatherSphere and its assets.

Led by Michael Ritter, CEO, Maple Media is a mobile media, advertising and technology company that acquires and operates mobile applications and mobile games. It currently operates more than 30 top app and game businesses on the App Store and Google Play, reaching more than 60 million users every month. Apps in the portfolio include WeekCal, Player FM, ScanPro App, Tony Hawk’s Skate Jam, Pic Stitch, Minesweeper: Puzzle Bomb and BlackJack 21. The company is backed by Shamrock Capital, a Los Angeles based private equity firm.

FinSMEs

28/05/2020

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