Voxpopme, a Salk Lake City, UT-based video feedback and analytics company, closed a $9M Series A1 equity financing.
The round was led by Origin Ventures with participation from existing investor Mercia Asset Management PLC and new investor NVM Private Equity. In connection with the financing, Brent Hill, Managing Partner at Origin Ventures, will join Voxpopme’s Board of Directors.
The company intends to use the capital to to further enhance its platform and add to its global team.
Founded in 2013 and led by Dave Carruthers, CEO, Voxpopme provides a SaaS platform for business leaders to build brands, products, and experiences with real-time, consumer-recorded video feedback. The platform is used by Airbnb, Clorox, Mars Wrigley, Mondelez, and other leading brands.
The company is actively recruiting for additional positions in both its Birmingham, UK, and Salt Lake City offices.