Perq, an Indianapolis-based marketing technology company, raised $6m in Series A funding.
The round was led by Poplar Ventures, with participation from Elevate Ventures, Allos Ventures, Collina Ventures, 4G Ventures, Great Blue Venture, Jupiter Peak, Tim Kopp and four other local angel investors.
The company intends to use the funds for continued growth and development of its solutions.
Founded in 2001 by Andy Medley, CEO, Perq provides businesses with a cloud based marketing technology platform that allows companies to engage with consumers, capturing unique user data that is leveraged in personalized marketing campaigns to increase conversion and sales.
More than 1,000 businesses in the home furnishings, auto retailing and multifamily industries use the company’s Marketing Cloud and technology.