Jyve, a San Francisco, CA-based platform for in-store flexible and skilled labor, raised $35m in funding.
Backers included SignalFire, Crosscut Ventures, Ridge Ventures, and New Enterprise Associates.
Co-founded by Brad Oberwager, Cammy Bergren, James Kairos and Sam Purtill, Jyve provides for Grocers, Brands, and Retailers with a SaaS platform that intelligently matches the needs of enterprises with the right skilled labor at scale, at the right time.
The system connects thousands of skilled workers with grocery retailers seeking the following in-store needs:
– Merchandise: stock products on shelves, build and fill displays, audit shelf compliance
– Backroom: check on stock levels and input product orders
– e-Commerce Fulfillment: pick and pack online orders in store, and deliver to curbside or customer door
– Consumer Connect: in-store brand ambassadors for CPGs and retailers
The platform uses machine learning to source and identify certified, skilled talent based on the merchandising and digital shopping needs of retailers and brands. By offering quality talent, Jyvers accomplish a variety of in-store jobs (Jyves) including merchandising, stocking, ordering, display building, e-commerce fulfillment, brand ambassadorship, shelf auditing, and more. As Jyves are completed, companies, gain real-time insight into on-the-ground demand and performance.
After three years in stealth, the company has reached $400 million in bookings from top grocers, brands and retailers. It currently operates across 31 states and growing while 6,000 plus Jyvers have served more than 4,000 stores nationally, spanning dozens of grocery retailers and brands.
Jyve has just added Anu Gupta, formerly Target’s Senior Vice President of Strategy Execution and Operational Excellence, as Chief Operating Officer and Ralph Leung, a former Morgan Stanley senior investment banker, as Chief Financial Officer.