Innovid, a NYC-based video advertising platform, secured $30m in pre-IPO funding.
Goldman Sachs’ Private Capital Investing group made the investment.
The company intends to use the funds to further advance its end-to-end CTV platform as well as to expand its global presence.
Led by Zvika Netter, CEO and co-founder, Innovid provides a technology platform delivering addressable and interactive video ads across mobile, desktop, connected TVs, streaming devices and social platforms.
The company currently creates, delivers and measures video ads for the world’s largest brands, such as L’Oreal, Toyota, Bank of America, GlaxoSmithKline, Campbell’s and more.
In partnership with its publishing clients, Innovid led the creation of consumer choice-based engagement ads and live Internet TV campaigns.
It currently reaches more than 75 million households and works across the largest footprint of connected and streaming devices including integrations with Roku, Amazon Fire, Apple TV, Samsung TV and more. The company recently launched OTT COMPOSER, the premiere self-service authoring tool to create and publish experiences for connected TV advertising.
Innovid has offices in New York, Chicago, San Francisco, Los Angeles, London, Tel Aviv, Sydney, and Singapore.