Perq, an Indianapolis-based online consumer engagement and shopping behavior company, closed a $4m funding.
The round was led by Elevate Ventures, with participation from nine other Indianapolis-based angel investors and investment groups, including:
– Collina Ventures;
– former executives from T2 Systems;
– Tim Kopp, former CMO of ExactTarget; and
– the Co-founders of One Click Ventures.
The company intends to use the funds for the expansion of its Artificial Intelligence-driven SAAS solution for big ticket retailers into multiple verticals.
Founded in 2001 by Andy Medley, CEO, and Scott Hill, Executive Chairman and Co-founder, Perq provides an online guided shopping solution which boosts website conversion by dynamically changing existing websites to deliver the next best step in each buyer’s shopping journey. The platform leverages over 10 million consumer data points, along with real-time visitor behavior.
It’s currently used by over 1,000 businesses in the automotive, multifamily and home furnishing verticals.