SenSat, a London, UK-based tech company that turns complex visual and spatial data into a real time simulated reality for computers to solve real world problems, raised £3.31m in seed funding.
Backers included Force Over Mass, Round Hill Venture Partners and Zag (the venture arm of global creative agency BBH).
Launched in 2017 by founders James Dean (CEO) and Harry Atkinson (Head of Product), SenSat provides a cloud-based technology platform that allows companies operating in physical domains, such as infrastructure construction, to make more informed decisions based on multiple variables at large scale and complexity. The company calls this “Visual Intelligence”, a subset of Artificial Intelligence focused on teaching computers how to understand and interact with the real world.
The company intends to use the funds to develop uts its technology, including its novel 3D computer vision workflows and dimensional interpolation, both core features for building intelligent simulated realities and to invest in its San Francisco office.
Since launch, SenSat’s simulated reality platform, Mapp®, has supported over £3.5bn of civil infrastructure projects for clients such as National Grid and Highways England. The platform gives a deeper understanding of site workings in an accessible interface, allowing companies to track key project variables such as safety and progress. Aggregating digital data, Mapp® has recreated the entirety of High Speed Rail 2 (HS2), using methods that are 75 times more efficient than previously possible.
The company already has research streams looking at applications for 5G, where Swiss company U-Blox are using SenSat’s Cambridge City simulated reality to plan cellular mast locations, Autonomous Vehicles which can use the platform to run millions of hours of driverless simulation in a real-world environment and AR/VR which allows users to create content based on exact replicas of real world environments.
Launched in 2017, SenSat currently employs 30 staff at its offices in Shoreditch, London and a recently-opened office in San Francisco.