Blast, a Newport Beach, Calif.-based platform for people to micro-save and earn money while playing games, raised an additional $7m in seed funding.
Backers included new investors Tony Robbins, CreditEase, and RX3.
The company, which announced the raise of a $5m seed round in March 2018, has now raised $12m.
Blast intends to use the funds to accelerate its growth through the early marketing phase.
Led by Acorns co-founder and Chairman, Walter Cruttenden, the early stage technology company focuses on using novel game mechanics to improve outcomes for gamers, game companies and the financial services industry. The company, which currently has a team of 32 designers, engineers and research personnel. has also launched its app in the Google Play Store. It provides a way to save money by playing mobile games, based on in-game triggers set by the user. Gamers also earn real cash dividends by completing Missions to explore new games or achieve higher levels in existing games. In addition, the Leaderboard pays cash to the top 25% of gamers each week, including $1,000 to first place.
Blast works with all mobile games in the Google Play Store, and is compatible with PC games beginning with Counter-Strike: Global Offensive on the Steam marketplace, with more PC games coming soon.
Zynga, Pocket Gems, and Disruptor Beam have just signed on with Blast to create custom ways for players to micro-earn and save money.