Student Loan Genius (SLG), an Austin, Texas-based employee benefits platform, raised $3.5m in Seed Series Prime financing.
The round was led by Vestigo Ventures, with participation from CMFG Ventures, Prudential Financial and Rubicon Venture Capital.
The company intends to use the funds to support commercialization of its offering as well as to grow its technology, sales and marketing teams.
Led by Matt Beecher, CEO, Student Loan Genius is an employee benefits platform that allows employers to recruit and retain top talent by enabling them to repay employee student loan debt. The company also offers financial management tools, advice and employer contributions.
Customers include companies such as New York Life, Ralph Lauren, Mastercard, and Pinterest.