Outreach, a Seattle, WA-based provider of a customer engagement platform, raised $65m in Series D financing.
The round, which brings total funding to $125m, was led by Spark Capital with participation from Sapphire Ventures and existing investors DFJ Growth, Four Rivers Group, Mayfield, MHS Capital, Microsoft Ventures and Trinity Ventures.
The company intends to use the funds to accelerate product development, with a specific focus on machine learning and extending the platform beyond the sales team to every customer-facing role.
Led by Manny Medina, CEO, Outreach provides a Customer Engagement Platform that manages and automates interactions throughout the customer lifecycle.
The company recently announced Amplify, a program that uses machine learning to scientifically test, measure and optimize the performance of sales teams, while also automating non sales-related tasks.