DemandJump, an Indianapolis-based marketing customer acquisition platform, completed a $6m Series A financing round.
Strategic investors include Revolution’s Rise of the Rest Seed Fund, Flyover Capital, Cultivation Capital, 4G Ventures, Bob Davoli and Hyde Park Venture Partners.
The funding will be invested into sales, marketing and product innovation expansion.
Led by Christopher Day, CEO and co-founder, DemandJump provides a customer acquisition platform which enables marketers to find and target new customers with precision. The company’s Traffic Cloud™ platform uses artificial intelligence, data science and complex mathematics to locate qualified traffic three steps before they reach people and competitors, across digital channels. Since August of 2016, it has analyzed more than 562 million web pages (expected to be well over 1.5 billion in 2018) and 3.7 million websites.
Currently, DemandJump works with customers in a variety of verticals, including Ashley Stewart, Vera Bradley, Camp Chef, Homage and global pharma companies.