Phenix Salon Suites Receives Minority Investment from 10 Point Capital

Phenix Salon Suites, a salon suite franchise serving the beauty industry, received a minority investment from 10 Point Capital, a newly formed Atlanta-based private equity firm. 

The amount of the deal was not disclosed.

The company intends to use the funds to accelerate its nationwide expansion as part of its plans to grow to 1,000 locations over the next five years.

Launched in 2007 by Gina Rivera in Colorado Springs to provide stylists all the benefits of salon ownership without the expense and hassles typical of the industry, Phenix Salon Suites quickly became one of the fastest-growing salon suite companies in the beauty industry with over 200 locations in 26 states supporting a community of more than 5,000 stylists. Suites also are available to nail technicians, massage therapists, aestheticians, chiropractors, and other service professionals to create a one-stop shop for many spa-type services and treatments.



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