Mumzworld, a UAE-based e-commerce site for mother, baby and child products, closed its fifth funding round.
The amount of the deal was not disclosed.
The round was led by Wamda and Swicorp, with participation from Tamer Group, Precinct Capital, WSB Holding, Riverbank Technologies and Saned.
The company intends to use the funds to expand in in Saudi Arabia and North Africa.
Founded in October 2011 by Ataya and Leena Khalil, Mumzworld is an online shopping site for mother, baby and child products servicing the UAE (Dubai, Abudhabi, Sharjah), Saudi Arabia ( Riyadh, Jeddah, Khobar/DMM), Qatar (Doha), Kuwait, Bahrain, Oman, Jordan (Amman), Lebanon and shipping all over the world.
The company has a catalog of 200,000 products via partnerships with 2,700 retailers, distributers, manufacturers and brands.