Edgybees, an Israeli developer of technology enabling augmented reality (AR) on high speed platforms like drones and cars, completed a $5.5m seed funding round.
Backers included OurCrowd, Verizon Ventures, Motorola Solutions Venture Capital, NFX and 8VC.
The company will use the funds to expand into new verticals, including defense, smart cities, automotive and broadcast media.
Led by CEO Adam Kaplan, CTO Menashe Haskin, and Director of Platform Nitay Megides, Edgybees enables developers to create realistic, immersive experiences that layer three dimensional visuals over live video from fast-moving cameras. Its patent-pending algorithms stream video and data from cameras mounted on cars, aerial platforms, or body-worn accessories and can maintain virtual overlays locked against the real world.
The technology was first applied to an AR racing game for drones, released in conjunction with drone leader DJI in early 2017. Later that year, the company released First Response, a drone-flying app being used by emergency responders to orient themselves in confusing environments and to track rapidly evolving circumstances. The drone flying app was first used by officials operating in the Florida Keys in the aftermath of Hurricane Irma, where they leveraged mapping overlays to identify distress calls in flooded areas.
First Response was most recently used by local authorities to keep firemen out of harm’s way, during the Northern California fires last October.