Bolstra, a Carmel, Ind.-based agile customer success platform, completed a $1.5m seed funding.
Backers included returning investors Allos Ventures, 4G Ventures, Collina Ventures, and others as well as first time investor VisionTech Angels.
The company intends to use the funds to increase its sales and marketing efforts along with the expansion of research and development resources.
Led by CEO Haresh Gangwani, Bolstra provides SaaS (software as a service) companies with a customer success solution that guides users through a series of best practices for customer engagement. Through these best practices, customer success professionals are able to deliver on their customer’s desired outcomes which also leads to better upsell opportunities.
In conjunction with the funding, SaaS industry veteran Steve Ehrlich is joining Bolstra as chief operating officer.
Customers include PERQ, ClearObject, and Experian among others.