Eyeota, a global audience data company, raised $12.5m in Series B funding.
The round was led by Jolt Capital SAS, an independent private equity firm, with participation from existing and new investors Project A Ventures and Qualgro.
The company will use the funding to support product development and expand its team, among other initiatives.
Founded in 2010 by Kevin Tan, CEO, Eyeota provides audience data solutions that empower marketers, advertisers and agencies to deliver targeted campaigns and engage with the right audiences, while enabling publishers and data suppliers to monetize their audiences more widely. The company, which is certified by numerous data privacy associations around the world, including the NAI, IAB and EDAA, has more than 3.5 billion unique profiles across Europe, Asia-Pacific and the Americas.
Eyeota has offices in Berlin, London, Melbourne, New York, Singapore, Sydney and Tokyo.