Pet specialty retailer Petco has acquired PupBox, a puppy- and life stage-focused subscription service company.
Alongside the acquisition, of undisclosed amount, Petco and PupBox have launched the PupBox Holiday Box, a festive bundle of toys, treats and holiday training tips. Each box is customized based on pet size and features a few seasonal favorites hand-selected by the PupBox and Petco teams. It is now available online at petco.com and at select Petco stores.
Co-founded by Ben Zvaifler, CEO, and Ariel Zvaifler in 2014, PupBox delivers customized products and training information to new puppy and dog parents based on their pet’s current stage of development and physical characteristics.
As part of the acquisition, Zvaifler and Zvaifler, along with the entire PupBox team, will join Petco.
Led by CEO Brad Weston, Petco operates more than 1,500 Petco and Unleashed by Petco locations across the U.S., Mexico and Puerto Rico, provides prescription services and pet supplies from veterinary-operated pet product supplier Drs. Foster & Smith, digitally-delivered pet health advice through PetCoach and petco.com.