WhatsBroadcast, a Munich, Germany-based messenger services provider for enterprises, raised €5m in Series A funding.
Backers included Hightech Gründerfonds, Müller Medien as well as media + more ventures, Wessel Management, and other parties.
The company intends to use the funds to grow its international business, especially around chatbots.
Led by Franz Buchenberger and and Max Tietz, WhatsBroadcast is a messenger services provider for enterprises. The company has a core competency around messenger marketing, which has become increasingly popular due to the availability of interactive chatbots, which facilitate an automated 1:1 communication for customer support, shopping, information requests, and entertainment.
WhatsBroadcast’s portfolio includes solutions for WhatsApp, Facebook Messenger, Telegram and Insta. The company provides the required infrastructure as well as the appropriate tools, to facilitate direct communication efficiently and compliant with all privacy regulations.
Started in spring 2015, WhatsBroadcast now supports over 800 companies – many in the German speaking countries, but also with a growing number of international clients, which use Software as a Service license model and are provided with a browser interface to control their messenger marketing, customer support and interactive chatbots.
Th company currently has 30 employees.