StoryStream, a London, UK-based content acceleration platform, raised £1.2M in funding.
The round was led by MMC Ventures.
The company intends to use the funds to advance its offering with Artificial Intelligence (AI) to accelerate the efficiency of finding, managing and deploying content to power engaging content experiences for brands, whilst giving insights to marketers.
Led by Alex Vaidya, CEO & Co-Founder, and newly hired CSO Dr. Janet Bastiman, a veteran C-level executive with a Ph.D. in computational neuroscience and 10 years’ experience in leading technical departments and shaping future technical strategy, StoryStream accelerates the process of finding, managing and publishing content so marketers can focus on creating engaging, in-the moment brand experiences for customers. The content acceleration platform can instantly centralize and display all of its social media, advocacy and review content to engage visitors and move them through their buying journey.
The company works with brands such as Porsche, Volvo, STA Travel and Co-Operative.