Leicester Tigers, the 10-time England Premiership Rugby champions, has launched its new app for fans ahead of the 2017/18 Aviva Premiership season which will start on September, 3.
The interactive app, the latest addition to the club’s offering for fans, follows the recent launch of the new release of the website LeicesterTigers.com and aims to bring supporters even closer to the action after that the club welcomed more than 340,000 fans to Welford Road last season, recording the highest-ever average home attendance. In the plans of the club, while the website will still be the go-to platform for the majority of Tigers content, the app will offer a more interactive way for fans to get involved.
Supported by online betting company LeoVegas.com, the app works in sync with the new website to enable fans to receive all the latest news stories, video content and team updates in their pocket. Designed in Tigers’ green, white and red colours, the LeoVegas app will allow fans to tools to get access to Matchday Live feature, which shares pre and post-match analysis, real time text commentary and Opta game stats keeping them up to date with all the latest info on matchday. Fans can also get involved in the #TigerHunt campaign – by uploading and sharing their photos in Tigers’ colours and sharing pictures on Welford Road matchdays to be used on the big screens.
The new app – which also provides an age restriction feature in order to ensure that specific betting messages are not delivered to under-18s – is available for free for fans to download from the Apple App Store and Google Play Store and is compatible with iOS and Android devices.
Founded in 2012, LeoVegas is a mobile gaming company and provider of sports betting services such as table games, video slots, progressive jackpots, video poker and live betting to international markets. The company, which has technical development in Sweden and operations based in Malta, recently has signed ￼other deals in the football sector, e.g. with EFL Championship club Brentford and Norwich City in order to become both their new shirt and title sponsor.