SimilarWeb, a San Francisco, CA–based digital market intelligence company, raised $47M in growth equity funding.
The round was led by Viola Growth, with participation from Saban Ventures, and CE Ventures, among others. As part of the round, Bill Macaitis, former CMO of Slack and Zendesk, joined as a member of SimilarWeb’s advisory board.
The company, which has raised $112M in total funding, intends to use the capital to grow its team in San Francisco, New York, London, Tokyo and Tel Aviv, open new international offices, expand its current offerings with highly customized and integrated products that provide customers with the most actionable and granular insights, invest in its team of strategic analysts and in data coverage.
Led by Or Offer, CEO, SimilarWeb provides market intelligence solutions to inform business strategy, build user acquisition plans, increase conversions, and retain customers, which offer insights on over 80 million websites and three million apps across more than 190 countries. Its thousands of customers include CMOs, digital marketers, investors, strategy professionals and business analysts at the world’s leading brands, agencies, and consulting firms.
SimilarWeb has 350 employees across eight global offices.