Media iQ Receives Minority Investment from ECI Partners

Media iQ, a London, UK-based global analytics and technology company, received a minority investment from ECI Partners.

The amount of the deal was not disclosed.

The company intends to use the funds to continue its growth through a strategy of diversification into new regions, as well as through further investment in product development out of its Bangalore, India office.

Founded in 2010 by Gurman Hundal and Lee Puri, Media iQ uses its analytical platform AiQ to unlock insights from data to drive business growth. AiQ collects, stores and processes over one trillion data points per day, providing customers with valuable insights.
Its expertise is ingesting large amounts of data, modelling data to convert into insights and then actioning these insights through a variety of products and services.

The company has more than 350 staff in 12 offices globally and serves more than 650 clients.



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