Myriad Mobile, a Fargo, N.D.-based agtech startup, raised $1.5m in a Pre-Series A funding.
The round was led by Gen7 Investments, with participation from Falls Angel Fund, HA Dahl Family, Thoreson Steffes Trust Company and MetaFarms.
The company, which has raised a total of $2.3m, having previously raised $800k in seed funding, will use the funds to build-out its market strategy, product development and expansion of its team.
Founded in 2011 by Jake Joraanstad, CEO, Myriad Mobile has deployed more than 350 apps and technology platforms, including Android, iOS, Web, API integrations, virtual and augmented reality, beacons, IoT and wearables, with the majority of those associated with agriculture and expanded into other areas of software design, platform development and consulting.
The company, which is now advancing an agtech product for the grain industry, has a team of more than 40 mobile engineers, designers, architects, and business consultants. It has worked for such national brands as American Express, US Bank and ag giants–Cargill, Bobcat, John Deere and Monsanto.